My Stuff

Sticker & Card Designs

I make my own designs for stickers and cards, here's some of what I've made!

Various Physical Jobs

I do a lot of design work at Minuteman Press; check out a few of my designs that have been around the city!

W&O Training Solutions

"Kitreate Capstone" 2nd Year

What even is this?

For a good few years now I’ve been searching for a program to categorize my ideas, stories, characters, and whatever other nerdy stuff I can think of in one clean, organized place.
Kitreate is a program meant for worldbuilders, writers, and roleplayers who want to be able to keep all their stuff in one place. It features a map maker, character visualizer, document section, and more. It also has the option to purchase your visual creations like standees of your characters or posters of your maps.

Logo Creation

I had the logo in mind before anything else. I was set on Kitreate’s little box icon from the start, but I wasn’t too sure how to portray it. I gathered a bunch of inspiration photos from Pinterest and stuck them all together to create a conglomerate of my vision.
I tried placing the Kitreate name inside the box, but it just wasn’t working the way I wanted it to. When it comes to developing logos, I usually start with a page of sketches in my sketchbook, then take photos of them to vectorize them in Illustrator.

The Name

The name was harder for me to come up with, I was smitten with the name Kitterly because I found it so cute, but unfortunately someone else from California had thought the same thing, so I decided to do what I do best when I name something: just mash a bunch of words together and see what happens. At one point I got so fed up I started making anagrams and turning them backwards, which is how I ended up with such gems as “Erut Nevda” and “Srot aerc tik”. Truly genius names, but I swear it works sometimes. I’m just glad I didn’t get to the point where I start looking up latin words, spelling them backwards, and summoning a demon from the 10th circle of hell.

The UI

The UI itself took me the longest amount of time, mostly because the amount of procrastination I put into this specific project was through the roof. I think the worst decision I could’ve possibly made during this project was spending 8 full hours without any sort of break whatsoever on making assets for the character visualizer that Figma didn’t even have the capabilities to make functional. So note to self and anyone else who needs to hear this: make sure both the program you use and your skill set are up to the task before devoting a full work day’s worth of your time to something ultimately pointless.The categories of Kitreate are sorted into “Character Development”, “Story Structure, “Worldbuilding”, “Settings”, and “Custom Folder”. The custom folder section would ideally allow the user to be able to make their own section template customized to their liking and workflow.The home section shows you recently opened tabs and your current projects, clean and simple.The map maker section is one of the most important parts of this software to me, because I hate flipping between tabs and having to update them externally, then re-import the files every time I make a change. The section has some basic features like brushes, textures, and labelling, and a handy little notes section at the bottom to write any quick facts about your map.The character visualizer is similar to picrew or one of those flash dress up games from the late 2000s. Each piece would have multiple selections available to fully customize your character the way you want, no drawing skills needed. To the side is another notepad to fill out basic information about your character, because you can never have too many notepads.The chapter document is where you write your story. Once again, there’s a little notepad to the side for all your “don’t forgets” and “to dos”. My favourite part about this is the fact that the document scrolls when everything else stays sticky. It’s the little things in life that count.Finally, there’s the shop. It’s tucked away in the top corner because I just know I would accidentally click this bad boy so many times if it was with the other sections in the side. It’s unobtrusive and out of the way. The Kitreate shop works similarly to Red Bubble or Heroforge, where the user can order singular items of their own creations (either custom made or made through one of the program’s visualizers) to have a physical piece of something they made. For me, it’s so nice seeing my work come to life in the real world, and I know so many people who feel the same.

Shop Stuff

I'd also designed packaging for mechandise bought through Kitreate's shop. It's a simple sliding box that contains your product, wrapped in a Kitreate branded ribbon.

"Lil Prairie Market" 2nd Year

What is Little Prairie Market?

Little Prairie Market is a rebrand for a fictional craft marketplace originally called "Maker's Collective". We were given freedom to change the name, choose the direction based on the creative brief given, and create the logo, branding, advertisements, and website for it.

The Inspiration

I started by going over the creative brief and gathering a bunch of images that felt like they matched the vibe into Figma. The first moodboard did gather a vibe, but it wasn't really one idea — rather a bunch of vague concepts I had in mind. For the second moodboard, I knew I wanted to keep that textile feeling, but also lean into that 50's vibe with it, emphasizing handmade quality that was meant to last. I gathered a few illustrations, textures, and font choices I thought might fit, then moved onto creating the logo.

The Logo

I did a LOT of sketching with this logo. I had a lot of trouble nailing down what I wanted, I was wanting to mix that 50's vibe with a modern, thin linework, which just didn't really exist in the way I wanted it to. I had 2 pages of sketches in my sketchbook, as well as a few in my tablet I created when I was just doodling, trying ANYTHING to get out of this creative block I was in. I was trying to mix a haybale with a needle and thread, but that wasn't working, so I decided to doodle a dainty hand that was similar in style to 50's advertisements and old Disney animation. I drew the needle and thread and it kinda looked a bit like the curve of a P...P as in... PRAIRIE MARKET! EUREKA!!

EUREKA??

YES! EUREKA!!I was determined to set off on this path of the needle and thread. It was perfect, it was elegant, it was just the right design to spark my interest. I did a LOT of iterations, getting it to look juuuuust right. I spent HOURS perfecting the P and matching fonts and colours until I ended up with the final logo, which I absolutely adore.I went with muted, earthy colours because I wanted to play into the "prairie" side of the brand instead of going all-in on the "retro 50's" vibe with bright colours and flair. I think I managed to nail that balance between modern linework and retro handmade pretty well if I do say so myself.

The Advertising

I needed to create 2 types of advertisements: one for promotional, and one for a limited time offer. Playing into the 50's/Prairie vibe, I created a little mascot I call Dot. She's inspired by retro art and fashion, wearing earthy tones and placed in front of prairie scenery.I wanted to keep that texture element, so for the promo ad I mixed Dot's illustration with a real photo of a piece of paper, giving it a nice blend of handmade and digital. Thinking back on it as I write this I definitely could've done the same with Dot holding a real hourglass photo, but that's knowledge I'll take forward with me.

Some stuff I've made